Does Starbucks charge a royalty fee?

Starbucks collects a royalty fee of 10% of your cafe’s total gross sales. This funds their ongoing brand support and services. You must contribute 4% of gross sales to the national Marketing and Advertising Fund for corporate campaigns, market research, materials, etc.

What fees does Starbucks charge?

Here are the expected key fees: Royalty Fees Starbucks typically requires a royalty fee, which is usually a percentage of the store’s gross sales. This percentage can range from 6% to 8%. Marketing and Advertising Fees Licensees may be required to contribute to a national advertising fund, which can be around 2% of gross sales.

How much does it cost to open a Starbucks store?

When it comes to looking at the cost of an initial fee alone, this varies depending on the type of store you are looking to open. To open a regular Starbucks store, the total initial fee as of 2019 is estimated at around $40,000. For a Starbucks drive-thru or mobile store, the estimated total initial fee is about $100,000.